Logo Variations
Two Bear Capital — Full Wordmark
Horizontal — Color
two-bear-capital-horizontal.svg
https://brand.twobearcapital.com/svg/two-bear-capital-horizontal.svg Download
Horizontal — Black & White
two-bear-capital-horizontal-bw.svg
https://brand.twobearcapital.com/svg/two-bear-capital-horizontal-bw.svg Download
Horizontal — White
two-bear-capital-horizontal-white.svg
https://brand.twobearcapital.com/svg/two-bear-capital-horizontal-white.svg Download
Square — Color
two-bear-capital-square.svg
https://brand.twobearcapital.com/svg/two-bear-capital-square.svg Download
TBC — Abbreviated
Horizontal — Color
tbc-horizontal.svg
https://brand.twobearcapital.com/svg/tbc-horizontal.svg Download
Square — Color
tbc-square.svg
https://brand.twobearcapital.com/svg/tbc-square.svg Download
Bear Icon — 1360 × 840
White on Green
Primary
Green on White
Alternate
White on Dark
Dark mode
Black on White
Monochrome
White on Purple
Brand accent
White on Blue
Brand accent
White on Orange
Brand accent
Brand Colors
Primary Palette
TBC Green
#00b451
TBC Purple
#7e57c5
TBC Blue
#0097ce
TBC Orange
#f18a00
Secondary (Official Palette)
Pink
#E6558F
Grey
#D9D9D9
Extended (Complementary Accents)
Teal
#00A79D
Yellow
#F5C518
Dark Green
#006B3A
Shades (Dark UI & Hover States)
Green Shade
#067236
Purple Shade
#523A7B
Blue Shade
#066181
Orange Shade
#975905
Pink Shade
#90395B
Tints (Backgrounds & UI)
Green Tint
#A6E5C2
Purple Tint
#D2C4EB
Blue Tint
#A6DBEE
Orange Tint
#FAD6A6
Pink Tint
#F6C4D8
Neutrals
Black
#100F0D
Dark Grey
#666666
Mid Grey
#AAAAAA
Light Grey
#CCCCCC
Off-White
#F7F5F2
White
#FFFFFF
Typography
Primary & Secondary Font Palettes
Type hierarchy, palette comparison, color variations, and Google Fonts downloads for Canva.
View Typography
Iconography — Phosphor Icons
Available Weights
Thin
Light
Regular
Bold
Fill
Duotone
Size Reference — Duotone
20px
24px
32px
40px
48px
56px
64px
80px
Size × Weight — Same Icon at 48px
Thin
Light
Regular
Bold
Fill
Duotone
Size × Weight — Recommended Pairings
Light 24px
Inline / body text
Regular 32px
Navigation / UI
Duotone 48px
Feature / hero
Duotone — Investment & Portfolio
chart-line-up
trend-up
currency-dollar
bank
wallet
piggy-bank
handshake
scales
Duotone — Innovation & Technology
rocket-launch
brain
atom
dna
shield-check
cpu
lightning
code
Duotone — Team & Partnership
users
user-focus
hand-heart
chats-circle
presentation-chart
target
medal
strategy
Duotone — Growth & Impact
plant
globe
mountains
compass
star
flag-banner
trophy
path
Duotone on Brand Backgrounds
Investment
Growth
Innovation
AI / ML
Cybersecurity
Team
Biotech
Impact
In-Context Usage Examples

Portfolio Performance

Track fund returns, IRR, and portfolio company metrics across all active investments.

ph-duotone ph-chart-line-up · Green accent

Deal Pipeline

Source, evaluate, and advance early-stage investment opportunities.

ph-duotone ph-rocket-launch · Purple accent

Founder Support

Talent, mentorship, and operational guidance for portfolio companies at every stage.

ph-duotone ph-users · Blue accent

Due Diligence

Rigorous technical and market analysis before every investment decision.

ph-duotone ph-shield-check · Orange accent
Our Investment Focus
Disruptive innovation across four core sectors
Artificial Intelligence
Machine learning, LLMs, and applied AI
Cybersecurity
Threat detection, identity, and data protection
Healthcare
Digital health, diagnostics, and care delivery
Biotech
Therapeutics, genomics, and life sciences
Data Visualization — Apache ECharts
Line & Area — Fund Performance
Bar Charts — Portfolio Metrics
Pie & Doughnut — Allocation
Radar & Treemap — Analysis
Sankey — Deal Flow
Dark Background Variants
Brand Values

Hone Razor-Sharp Logic

Distilling complicated problems and technologies into essential elements, beginning from first principles.

Foster Differences as a Source of Strength

We celebrate our differences as strength. By actively seeking different viewpoints, we collectively create better solutions.

Stoke Passion

Passion and grit are critical ingredients to doing anything of consequence. When passion and grit align, anything is possible.

Pursue a Lifetime of Learning

Lifelong learning is sustained by infinite curiosity about the world around us.

Serve Others

Add value to every interaction.

Build a Better Tomorrow

Our goal is ambitious: build a virtuous cycle of economic opportunity, create high impact companies, and change the world for the better.

Composition Example
CHANGING THE WORLD FOR THE BETTER BY INVESTING IN YOU.
We invest in brilliant entrepreneurs who have breakthrough ideas
We invest early in founder-led companies with disruptive innovations in AI, cybersecurity, healthcare, and biotech that can deliver dramatically better solutions to our toughest problems. In addition to capital, we provide our founders with the talent, skills, and experience required to guide their business through every stage of growth.
TBC Logo
Brand Reference Sources
2019 — TBC Squares Refinements V4 (Nov 15, 2019)
2022 — TBC Brand Direction, Option 3 (Sep 26, 2022) — Prepared by Highline Design Company
Brand Archetype: The Hero — Empowering, helpful, clever, authoritative, friendly, exciting, caring, altruistic, honorable, innovative